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Aptitudes co-produced four major events together with Out Soon magazine and presented the French company Art point M. From April until July 2001, this contemporary artistic company created a Gravity Ax'perience filled with sensuality, mystery and enthusiasm. Emotions!

Gravity Ax'periences 2001
Sport Aid 1986
Sport Aid 1988 and 1990
EVENTS : Gravity Ax'periences 2001

Between real and virtual, between real life and artistic experience, Art point M gives the crowd a very individual taste of their own personal cyber world: on waves of electronic soundscapes, they make you want to see, hear, feel, touch, taste, use and abuse until total satisfaction. At the end of the performance, the audience is enthralled... Comparing your experience to your neighbour's makes no sense: it is just too personal. But you will never forget it!

The four Gravity Ax'periences in Belgium :
  • Food @ Silo, Louvain (15/04/01)
  • Café d'Anvers @ Antwerpen (12/05/01)
  • City Parade @ Palais des Congrès, Liège (23/06/01)
  • House festival @ Torhout (30/06/01)
The Zero Gravity Ax'perience, an event organized by Lever Fabergé (Europe), was held in a place near London, on the 6th of July 2001, and turned out to be just as much a success as the one in Ibiza the year before (September 2000). Virtual gravity experiments, truly unbelievable decorations and an astonishing line-up with some of the best artists contemporary music has to offer: Armand Van Helden, The Girl Next Door, Groove Armada, Ian Brown, Fun Lovin' Criminals, and several other artists did their very best to make the event unforgettable (www.axe.be).

In order to preserve Axe's status as a co-sponsor in Belgium, Aptitudes also selected other events, in other Belgian towns.